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Avi Brosh’s Palisociety, the independent hotel brand, has announced the development of its newest West Coast hotel, Palihotel San Francisco, debuting in October. The property joins the brand’s collection of neighborhood-centric hotels as one of six new 2018/2019 openings, alongside Palihotel Culver City, Palihotel Seattle, Palihouse Miami Beach, SilverLake Pool & Inn and Palihotel Westwood Village

The property is a reincarnation of a century-old, Mission and Spanish Revival-style structure has been home to several historic properties since its development, including the Colonial Hotel in the 1920s, the Hotel Navarre in the 1930s, the Navarre Guest House in the 1950s and most recently, the Mystic Hotel. The 82-room hotel has been reimagined by Brosh and his team into an urban neighborhood inn with a California-centric feel highlighted by a soft, neutral color palette; natural wood accents throughout; a bright, minimal collection of art; and a mixed and matched assortment of patterns, textures and accessories that is a signature of Palisociety’s take on modern-day hotel design. 

The project will also feature Fisher Loft, opening in December. The 2,900-sq.-ft. loft-style restaurant, lounge and liquor bar will be set on the hotel’s second floor.

Photo: Courtesy of Palisociety


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