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Avi Brosh’s Palisociety has opened its newest West Coast hotel, Palihotel San Francisco. The property joins the brand’s collection of bespoke neighborhood-centric hotels.

The property, which was reimagined by Brosh and his team, is a reincarnation of a century-old, Mission and Spanish Revival-style edifice on Stockton Street that has been home to several historic properties since its development, including the Colonial Hotel in the 1920s, the Hotel Navarre in the 1930s, the Navarre Guest House in the 1950s, and most recently the Mystic Hotel.

The 82-room hotel is debuting with a selection of newly designed guest rooms, exterior façade and common reception space. While the hotel’s historic patina and details are still in abundance, it has been layered with a contemporary, California-centric sensibility highlighted by a soft, neutral color palette with natural wood accents and earth-toned tiles; a bright, minimal collection of art; and a mixed assortment of patterns, textures and accessories that is a signature of Palisociety.

Palihotel San Francisco also features Fisher Loft, an expansive, loft-style restaurant, lounge and liquor bar in 2,900 square feet on the property’s second floor. Menus were all developed by Palisociety’s in-house food and beverage team and group executive chef.

Photo: Courtesy of Palisociety


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