Lexus International is still accepting entries to its annual design competition, this year’s theme being “Design for a Better Tomorrow.” Now in its eighth year, Lexus Design Award provides a platform for young creators to demonstrate and further develop their talents. Founded in 2013 to support and foster up-and-comers, the program grew to 1,548 proposals from 65 countries last year, many of which leveraged the power of technology. Submissions spanned across the categories of industrial design, architecture, technology/engineering, interior design and fashion design.
Entrants will need to anticipate a challenge of the future and design a solution for it while also demonstrating how their ideas express three key principles of the Lexus brand: Anticipate, Innovate, and Captivate.
Six finalists will be announced in early 2020 and go on to participate in an exclusive mentorship program in New York City, under the guidance of prominent design leaders from a variety of design fields. Each finalist can use up to 3,000,000 yen (over $25,000) to create a prototype of their design concept, which will be exhibited at the Lexus design installation at Milan Design Week 2020. The Lexus Design Award culminates in the announcement of the Grand Prix winner following prototype presentations by each of the six finalists. The complete list of Lexus Design Award 2020 judges and mentors will be announced this fall.
Entries will be accepted through October 14. Click here for official rules and further information.