Coworking spaces in the year 2020 are nothing new. There are dozens of companies cropping up in cities around the world, making the competition in shared workspaces fierce. No longer does a laidback environment with plush seating and free craft beer on tap make you stand out, so having an extra edge is critical.
Founded by Shlomo Silber and Elie Deitsch, who aspired to create an environment that reflects how they wanted to work, Bond Collective made its debut in New York in 2012. With 11 locations in its portfolio and three more in the works, the company is based upon the principles of creating boutique hospitality and design experiences that provide guests with a high level of service, allowing their work to take center stage.
By following a hospitable approach, placing emphasis on building relationships with people, and designing spaces that reflect each community, Bond Collective has built an unprecedented workplace experience. “We spend so much of our days working, so to have an office environment that you’re going to be in anywhere from seven to 14 hours, having the comforts of home is a really great thing,” says Elide Rathborne, director of design at Bond Collective.
It helps that the office spaces are undoubtedly beautiful. Rathborne, along with creative director Thomas Gibbons and architectural director Katharina Hoerath, make up the three-person team behind each Bond Collective location. The company’s light touch when it comes to branding in each space adds to their success, according to Gibbons. “Bond Collective really tries to be your silent partner,” he says. “It’s really cool to be able to host your guests and clients in a beautifully designed space where they almost don’t know where they are—but they like it. It gives them this authenticity. That’s our goal, to leave something to the imagination.”
Guests and tenants may not be bombarded with Bond Collective branding upon entering, but style is definitely not sacrificed. Rathborne, Gibbons, and Hoerath have made it their priority to design each space to feel like a boutique hotel—all very different and inspired by the specific cities— including New York, Philadelphia, Austin, and Chicago—and neighborhoods they occupy.
“It’s not just about connecting with people and making sure they feel set up for their day,” says Hoerath. “It’s also about a style and how you feel in the spaces from the moment you walk in. The trademark is a sense of quality, care, and thoughtfulness.”
Photos: Amanda Kirkpatrick