Matt Gaghen was named CEO to lead America’s preeminent glamping company with nine locations near the country’s national parks and monuments. Gaghen will draw upon nearly two decades of hospitality and finance experience to guide the growth of Under Canvas as the company expands to new locations and further cements its leadership position in upscale, outdoor hospitality. He joins Under Canvas from KSL Capital Partners where he was a principal in the Strategic Operating Group, responsible for oversight of investments in the hospitality, wellness, and ski sectors. Under Canvas is majority owned by an affiliate of KSL Capital Partners. Before KSL, Gaghen held senior positions at Starwood Hotels, where he focused on brand growth, loyalty, and innovation.
May Lilley was appointed chief marketing officer. A marketer with 20 years of experience in the upscale, outdoor hospitality industry, Lilley leads all marketing strategies, multi-channel performance, communications, and brand partnerships to drive revenue and awareness of Under Canvas and its subsidiary brands. Lilley joined Under Canvas as vice president of marketing and communications in 2018. Prior to Under Canvas, Lilley was a part of the Vail Resorts organization for 18 years, holding various leadership positions within its marketing and communications teams.
Photo: Courtesy of Under Canvas