It’s been more than two years since Tru by Hilton was rolled out and supported with plenty of deal-making fanfare. Now the brand is getting tweaked as part of its evolution. SVP/global head Tru by Hilton Alexandra Jaritz shares brand changes, why they were made and how the brand appeals to both owners and consumers.
First, Ralph Mahana shares news on state of New Orleans tourism. Plus, his remarkable journey from visiting the Windsor Court Hotel as a kid, to landing a front desk clerk job and his ascent to the general manager position.