Renew Refreshes Look
The Vanguard Theory led the redesign
Waikiki’s Renew boutique hotel has revealed a comprehensive redesign and rebrand centered around local wellness. Formerly known as Hotel Renew, the 72-room property has been reimagined for the lifestyle-conscious traveler with updates to guestrooms, corridors, lobby and the lobby bar.
Renew tapped Honolulu’s The Vanguard Theory to lead the property’s redesign and rebrand, which features a mid-century minimalist meets tropical modern design. Inspired by the natural colors of Hawaii’s beaches and the simplicity of a modern apothecary, the interiors shows an earth tone palette of terra-cotta, rose quartz, ocean blues and sandy neutrals with contrasts of black. The spaces blend natural and refined materials, including custom-designed rattan furniture, American white oak paneling and deep lounge seating.
Renew’s revamped lobby and bar features the coffee bar, reVitalize, and grab-and-go reFuel, which offers healthy options. Guests also have more choices at Bluetree Café. In the evening at the hotel’s bar, reFresh, craft cocktails are prepared with local spirits and ingredients. Before retreating for the night, guests can visit the lobby’s reLax Station to create miniature bags of local lavender to enhance sleep.
Renew is managed by OLS Hotels & Resorts, which operates five other properties in Hawaii and is led by Ben Rafter. Prior to joining OLS, Rafter and The Vanguard Theory were a part of the team that invented the Surfjack Hotel & Swim Club in 2016 as the retro, art-inspired boutique property in Hawaii. Rafter and his Honolulu-based OLS team will continue expansion in Hawaii by developing and managing the next generation of boutique properties.
Photo: Courtesy of OLS Hotels & Resorts