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Wilson Associates Welcomes Food & Beverage Design Studio

Dining Experience Enhanced with Blue Plate Studio


By Melissa Zimmerman

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Consistently ranked as one of the top firms in the hospitality design industry, Wilson Associates has launched Blueplate, a new food and beverage design studio.

Offering specialized restaurant consultancy and design solutions, Blueplate provides food concept briefs, menu engineering, tabletop design, uniform design and kitchen planning.

“The studio’s goal is to deliver an integrated F&B strategy for each project that results in an unsurpassed dining experience with a new level of energy and excitement,” said Trisha Wilson, founder and CEO of Wilson Associates.

Composed of dedicated F&B designers, architects, hospitality business analysts, project managers, graphic and fashion designers, chefs and kitchen planners, the studio’s variety of professionals allows every food and beverage process to be considered throughout each project.

“We review the preliminary operational and food concept briefs to visualize the customer’s total dining experience, from interior and kitchen design solutions to tabletop selections, menu graphics, lighting and acoustics – even recommendations on the cuisine,” stated Dan Kwan, Executive Design Director, Blueplate Studios

Blueplate Studios has successfully launched more than 25 critically-acclaimed food and beverage concepts around the globe, and has over 50 projects underway in 20 countries.

Previous projects include turning a typical coffee shop in Jakarta into an exciting buffet restaurant with multiple cuisines and kitchens, and private dining venues. Upcoming projects are being worked on in India, China, Russia and Thailand.


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