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Up Close With the Boutique 18

(April 2013) posted on Mon Apr 01, 2013

This year’s up-and-coming designers will be honored and offer insights at this week’s BDwest.

By Matthew Hall

Interior design’s gain is the loss of many other professions. That became clear to me as I read the responses we received from this year’s Boutique 18 to this question: “If I wasn’t a designer, I’d be a …” Their answers—ranging, alphabetically, from archeologist to yoga instructor—underscore the zest that our 2013 honorees bring to all they do.

For more on what these up-and-coming designers are accomplishing in their chosen profession, check out the mini-profiles that serve as the cover story of our April issue. And this week, you can also meet the 18 in person, from 6:30-8:30 p.m. on April 3 at the Andaz San Diego, during the Kick-Off Party for BDwest, our new trade fair.

BDwest, in turn, will run the following two days at the San Diego Convention Center. During that event, you’ll have another chance to see the Boutique 18 in action, this time at a give-and-take with attending honorees that I’ll moderate from 11:30 a.m.-12:30 p.m. on April 4 on the fair floor.

During that session, I plan to find out how studio hatch’s Kate Hanzo landed a commission to create the offices for a thriving tech in San Francisco that will include a replica of the Oval Office, a hidden speakeasy and a 9-ft. tall bronze statue of the company’s mascot (an octopus dressed as a cat). I’m also hoping to ask Wilson Associates’ Pranav Sinha how he’d go about fulfilling his dream of reconstructing Rome’s Forum, and what kinds of futuristic features FODA Design’s Jennifer Kleen would include in the orbital hotel that’s on her project wish list.

I’m looking forward to this conversation, and hope you’ll stop by, as well. I think you’ll find it illuminating and inspirational.


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