Green is "in" with more and more architects, store planners and visual merchandisers turning to green solutions to satsify both eco-aware retailers and their knowledgeable shoppers. But green retail not ...
Products that save the earth (and a buck or two) have twice the appeal.
By Megan Krause
Going green has gone mainstream. That was perhaps my biggest takeaway from this year’s HD Expo, where it was clear that vendors continue to produce an ever-growing array of eco-friendly products to please designers and their hotelier customers.
Some highlights from the trade-show floor in Las Vegas: Standard Textile, a linens and bedding company whose new Elevations line of bath towels are thinner near the edges, to reduce weight and laundry costs. The textured design masks the thin ends, while adding aesthetic value. In a similar vein, Watermark ID showed fixtures with textured water-control valves that add detail to faucet and handle sets while letting hotel guests control their consumption.
I also saw my share of the usual suspects: LEDs, bamboo and reclaimed wood. But the value of one sustainable source really surprised me—the coconut tree. George Van Ess, president of furniture maker Palecek, filled me in on its value as I looked at the company’s other eco-smart furniture made with petrified wood and water-based finishes.
You can eat the coconut, drink the milk, use the husks as material and leave the tree as is. “Coconut trees are even greener than bamboo. You just have to fight the monkeys for them,” he told me.
For more on sustainable and sensational design, be sure to check out the upcoming “Green Scene” section in the July/August issue of Boutique Design.
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